Zirtual shut down with no notice — only an email at 1:30 a.m.
In the middle of the night, a startup that had raised $5.5 million dissolved and disappeared. It deleted its Twitter accounts, Facebook pages, and Google+ profile. It changed its website to say it was “pausing operations.”
Our first edition!
When Buffer moved to self-management, we assumed that meant a flat organization. Now we're embracing hierarchy. Here's what we've learned along the way.
We eventually started to discuss whether this is the right setup for us. We concluded that it wasn’t, yet we were uncertain about how to move forward still.
We started to have this big knot in our brains. We had talked so much about being self-managed, about transcending the traditional management paradigm, and yet now we were realizing that there was still hierarchy?
Frankly, sitting with this question for some time was a great test, as it brought up many emotions around doubt in discussions between Joel and myself. I now believe that, for us, seeking a flat structure was a misperception of what self-management means.
