Product Mindset: Encouraging Ownership in a Scrum Team

TL; DR: Product Mindset and Ownership in Scrum Teams

There is one product, one Product Owner, one Product Backlog — a simple rule. How is that supposed to scale, you might ask, isn’t that approach turning the Product Owner into the Scrum team’s bottleneck, impeding value creation rather than spearheading it? Well, cargo cult Scrum might end up in that dead-end. The trick to avoiding this fate is to start including the Development Team as early as possible in Product Backlog management which requires a product mindset.

Learn more about how to kick-off this process with an initial day-long product mindset workshop for your Scrum team.

Product Mindset: Encouraging Ownership in a Scrum Team — Age-of-Product.com
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Create Personas with the Help of the Engineers

TL; DR: Create Personas with the Help of the Engineers

Creating valuable software requires knowing the customer—we all agree on that, right? The first question that then comes to mind is how to support this product discovery process in a meaningful manner in an agile environment? And the second question follows swiftly: who shall participate in the process—designers and business analysts or the engineers, too?

Read on and learn why personas are useful for product discovery purposes, how to create personas, and why the complete team—including the engineers—needs to participate in their creation.

Create Personas with the Help of the Engineers — Age of Product
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