Lean User Tests: Crowd Testing & What to Do with the Findings (Part 6 of 7)

TL;DR: Lean User Tests: Crowd Testing and What to Do with the Findings

This article of the lean user tests series covers what to do with the test findings and whether crowd testing might be an alternative to running user tests yourself.

Lean User Tests: Crowd Testing & What to Do with the Findings (Part 6 of 7)

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Lean User Tests, Part 5 of 7: Best Interview Practices and the Course of the Interview

TL;DR—Lean User Tests Part 5

The fifth part of the Lean User Tests series deals with how to interview the participants and what the course of the conversation most likely will be.

How are your preparations progressing? If anything is impeding you from reaching this goal, please do not hesitate to contact me by commenting this post, and I will gladly help you.

Lean User Tests: Best Interview Practices

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Lean User Tests – Equipment and Location (Part 4 of 7)

TL;DR: Lean User Tests – Equipment and Location

This fourth part of the Lean User Tests series focuses on equipment and location: What hard- and software do you need to run your user tests, and where to run them? (Spoiler alert: It’s preferably not your office.)

How are your preparations progressing? If anything is impeding you from reaching this goal, please do not hesitate to contact me by commenting this post, and I will gladly help you.

Continue reading Lean User Tests – Equipment and Location (Part 4 of 7)

Lean User Tests – Inviting Interviewees (Part 3 of 7)

TL;DR: Lean User Tests – Inviting Interviewees

This part of the Lean User Tests series focuses on selecting and inviting interviewees: Who is a suitable candidate, how to invite them and why you will need replacement candidates.

You should now be around three to four weeks away from your next—or first—user test. If anything is impeding you from reaching that goal, please do not hesitate to contact me by commenting this post, and I will gladly help you.

Continue reading Lean User Tests – Inviting Interviewees (Part 3 of 7)

Lean User Tests – How to Find the Right Candidates (Part 2 of 7)

TL;DR: Lean User Tests – How to Find the Right Candidates

This part of the Lean User Tests series focuses on acquiring the right candidates for the interviews, answering questions like:

  • How many applicants are required to fill an interview slot?
  • How to reach out to prospective candidates among your user base?
  • How to set up the application form?

There are differences in approaching candidates in the B2B versus the B2C space. However, the following general principles apply to all user interviews.

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Lean User Testing – How to Run User Tests Successfully: The ‘Why’ Question

TL;DR: Lean User Testing – How to Run User Tests Successfully

In a world where data-driven decision making is often prevalent, some people feel uncomfortable with agile methodologies as those provide only a few useful metrics. One of those few, however, is the cycle time from idea to shipping a valuable product increment to your customers.

If you want to optimize this metric for your organization, speeding up your product discovery process is essential. And this requires two things: a) rapid prototyping and b) people to test your prototypes with. That’s the main reason why running user tests continuously is so important.

Learn how to best organize and run user tests in this series of six blog posts. Today, we start with answering the “why” question and what huge benefits user tests will provide to your product discovery and delivery process.

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