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Food for Agile Thought #360: How Minds Change, Think Big & Work Small, Grassroots Movements, Elements of Agile Assessment

TL; DR: How Minds Change, Think Big & Work Small — Food for Agile Thought #360

Welcome to the 360th edition of the Food for Agile Thought newsletter, shared with 35,907 peers. This week, we have a fantastic interview with David McRaney on how minds change, rationalization, and belief. (If you are coaching other people, you should listen.) Also, we learn how teams can “experiment and learn, develop new markets, [and] outmaneuver the competition,” and we reflect on who may likely get ahead when encountering an impediment. Switching perspectives, we delve into the “best way to kill a grassroots movement at your company” and how to help it flourish instead.

Then, we point to the necessary “changes to how the product teams need to interact with customers” when an organization abandons a sales-driven approach, and Roman Pichler details his product model, from product vision to Product Backlog, including four artifacts and two templates. Moreover, we reflect on the perils of Think Small and Work Big, Think Big, Work Big, and Think Small, Work Small, and link mental models to building products, from Parkinson’s Law of Triviality to Conway’s Law to the Pareto Principle.

Finally, Mike Cohn shares a free assessment tool for your team’s mastery of 20 essential elements of a successful transformation. Also, we advocate using anti-personas to “help anticipate how products can be misused in ways that can harm users and the business.” Lastly, Phil Mistry tells the incredible story of an invention ahead of its time in a classic case of an innovator’s dilemma: How Steve Sasson invented Kodak’s digital camera!

Did you miss the previous Food for Agile Thought’s issue 359?

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🖥 🇩🇪 Professional Scrum Product Owner Schulung für Fortgeschrittene (PSPO-A) mit PSPO II Zertifikat — 18. bis 21. Oktober 2022.


📅 💯 🇬🇧 October 12, 2022: Join 120-plus peers at the 46th Hands-on Agile Meetup: Engage the Agile Fluency® Model with Diana Larsen.

🏆 The Tip of the Week: How Minds Change

Russ Roberts and David McRaney (via Econlib): 🎙 David McRaney on How Minds Change

Russ Roberts interviews David McRaney on the psychology of change, rationalization, and belief.

➿ Agile & Scrum

James Shore, Mary Poppendieck and Tom Poppendieck: 📺 Optimizing Outcomes

James Shore, Mary Poppendieck, and Tom Poppendieck discuss how teams can “experiment and learn, develop new markets, [and] outmaneuver the competition.”

John Cutler: Drivers vs. Fixers

John Cutler reflects on who may likely get ahead when encountering an impediment—drivers or fixers—and why we need a balance between both.

Viktor Cessan: Grassroots movements at work: How management interventions affect agency

Viktor Cessan delves into the “best way to kill a grassroots movement at your company” and how to help it flourish instead.

🎓 🖥 💯 🇬🇧 Professional Scrum Master Training w/ PSM I Certificate — Live Virtual Class: October 4-5, 2022

Discover Scrum’s four success principles in this guaranteed official Scrum.org Professional Scrum Master training class, leading to and including the industry-recognized PSM I certification. The training will be offered in English.

Learn more: 🖥 💯 🇬🇧 Professional Scrum Master Training w/ PSM I Certificate — Live Virtual Class: October 4-5, 2022.

“Great class. Probably the best training I ever attended. Extremely driven and productive class, with interactive exercises that challenge you to think in Agile manner. Keeps the focus on the point regardless of the remote session. Stefan for sure goes above and beyond to teach you how to be a real Scum master.”

(Link.)

👉 From time to time, we can offer last-minute seats for training classes at cost to individuals who do not have access to a corporate training budget. If you like to be notified about these opportunities, please register here.

🎯 Product

Marty Cagan (via Silicon Valley Product Group): Pledge To Customers

Marty Cagan points to the necessary “changes to how the product teams need to interact with customers” when an organization abandons a sales-driven approach.

Roman Pichler: My Product Strategy Model

Roman Pichler details his model, from product vision to Product Backlog, including four artifacts and two templates.

Jason Yip (via Medium): Guiding principle: Think Big, Work Small

Jason Yip reflects on the perils of Think Small and Work Big, Think Big, Work Big, and Think Small, Work Small.

Brian Bassett (via Simple Thread): Applying Mental Models to Building Digital Products

Brian Bassett links mental models to building products, from Parkinson’s Law of Triviality to Conway’s Law to the Pareto Principle.

📯 The Product Backlog: 14 First Principles to Help Your Scrum Team Succeed

Contrary to popular belief, the Product Owner does not have dictatorial powers regarding the composition and order of the Product Backlog. Instead, Scrum as a framework is based on a delicate system of checks and balances, collaboration, and joint decision-making to mitigate risk; for example, the Product Owner falling in love with their solution over the problem of the customers. Learn more about critical Product Backlog principles, from the size and growth of the Product Backlog to whether a Product Backlog is necessary in the first place. (Some lean practitioners dispute its existence is justified.)

Read now: The Product Backlog: 14 First Principles to Help Your Scrum Team Succeed.

🛠 Concepts, Tools & Measuring

Mike Cohn: Elements of Agile: An Agile Assessment Tool for Iterative Improvements

Mike Cohn shares a free assessment tool for your team’s mastery of 20 essential elements of a successful transformation.

Itamar Gilad: Dealing with Top-Down Projects

Itamar Gilad suggests using the GIST framework—Goals, Ideas, Steps, Tasks—next time a manager imposes an output goal.

Jeff Gothelf: The Truth Curve

Jeff Gothelf utilizes a simple visualization technique to determine where and when to spend on experimentation.

(via Nielsen Norman Group): Antipersonas: What, How, Who, and Why?

Sara Ramaswamy advocates using anti-personas to “help anticipate how products can be misused in ways that can harm users and the business.”

🎶 Encore

(via PetaPixel): How Steve Sasson Invented the Digital Camera

Phil Mistry tells the incredible story of an invention ahead of its time in a classic case of an innovator’s dilemma.

📅 Scrum Training & Event Schedule

You can secure your seat for Scrum training classes, workshops, and meetups directly by following the corresponding link in the table below:

Date Class and Language City Price
🖥 🇩🇪 January 28-31, 2025 Professional Scrum Product Owner Training (PSPO I; German; Live Virtual Class) Live Virtual Class €1,299 incl. 19% VAT
🖥 💯 🇬🇧 Feburary 4-6, 2025 GUARANTEED: Hands-on Agile 2025: From Concept-Based to Context-Based Agility (English) Live Virtual Conference FREE
🖥 🇬🇧 February 12-13, 2025 Professional Scrum Master Advanced Training (PSM II; English; Live Virtual Class) Live Virtual Class €1,299 incl. 19% VAT
🖥 💯 🇬🇧 February 27, 2025 GUARANTEED: Professional Scrum Facilitation Skills Class (PSFS; English; Live Virtual Class) Live Virtual Class €749 incl. 19% VAT
🖥 💯 🇬🇧 March 6-April3, 2025 GUARANTEED: Align, Discover, Deliver: The Product Backlog Management Cohort Class (English; Live Virtual Class) Live Virtual Cohort €499 incl. 19% VAT
🖥 🇩🇪 March 11-12, 2025 Professional Scrum Product Owner Training (PSPO I; German; Live Virtual Class) Live Virtual Class €1,299 incl. 19% VAT
🖥 🇬🇧 March 26-27, 2025 Professional Scrum Master Advanced Training (PSM II; English; Live Virtual Class) Live Virtual Class €1,299 incl. 19% VAT
🖥 🇩🇪 April 10, 2025 Professional Product Discovery and Validation Class (PPDV; German; Live Virtual Class) Live Virtual Class €749 incl. 19% VAT

See all upcoming classes here.

You can book your seat for the training directly by following the corresponding links to the ticket shop. If the procurement process of your organization requires a different purchasing process, please contact Berlin Product People GmbH directly.

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🗞️ Last Week’s Food for Agile Thought Edition

Read more: Food for Agile Thought #359: UX & Engineering, Product for Truly Agile Teams, 4 Major Issues w/ Lean Startup, Discovery’s Toughest Questions — Age-of-Product.com.

Categories: News
Stefan Wolpers: Stefan, based near Hamburg, Germany, has worked for 18-plus years as a Product Manager, Product Owner, Agile Coach, and Scrum Master. He is a Professional Scrum Trainer (PST) with Scrum.org and the author of Pearson’s “Scrum Anti-Patterns Guide.” He has developed B2C as well as B2B software, for startups as well as corporations, including a former Google subsidiary. Stefan curates the ‘Food for Agile Thought’ newsletter and organizes the Hands-on Agile Conference, a Barcamp for agile practitioners.
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