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Food for Agile Thought #347: Beneficial Pre-Mortems, Agility Follows Structure, Scaled Feature Factories, Understanding Refactoring

TL; DR: Beneficial Pre-Mortems, Scaled Feature Factories — Food for Agile Thought #347

Welcome to the 347th edition of the Food for Agile Thought newsletter, shared with 35,417 peers. This week, we delve into five success-critical topics for every product manager, from the benefits of pre-mortems to prioritizing your time to ROI and opportunity-cost thinking. Also, we explain code cruft in a metaphor for non-technical people to help the looming conflict between developers and management, and we share learnings from supporting agile transformations at three companies in the insurance and automation industries.

Then, we detail a pattern of non-tech companies heavily investing in digitalization: Despite good intentions, they end up as big feature factories. Moreover, we point out a) how iterating behavioral changes and applying experiments help build the right products and b) the often overlooked signal-to-noise ratio critical for innovation, or: asking for ideas is a bad idea.

Finally, we embrace a simple process that allows everyone on a team to start writing user stories: the Product Backlog Building Canvas. Also, the folks at ProductLed asked 600-plus SaaS businesses about their paths to product-led growth and core metrics such as free to paid accounts conversion rates.

Did you miss the previous Food for Agile Thought’s issue 346?

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🎓 Join Stefan in one of his upcoming Professional Scrum training classes!

🖥 💯 🇩🇪 Professional Scrum Product Owner Training w/ PSPO Certificate — Online: June 28-July 1, 2022.

📅 Join 200-plus peers on July 14, 2022: Hands-on Agile 43: Outcome-Based Product Planning with Jeff Gothelf.

🏆 The Tip of the Week: Beneficial Pre-Mortems

Lenny Rachitsky and Shreyas Doshi: 🎙 Pre-mortems, the LNO Framework, 3 Levels of Product Work, [and] why most Execution Problems Are Strategy Problems

In this podcast, Shreyas Doshi delves into five success-critical topics for every product manager, from the benefits of pre-mortems to prioritizing your time to ROI and opportunity-cost thinking.

➿ Agile & Scrum

Wolfgang Steffens (via Agile Alliance): Optimize Your Organizational Structure for Agility

Wolfgang Steffens shares learnings from supporting agile transformations at three companies in the insurance and automation industries.

Tim Ottinger (via Industrial Logic): How To Understand Refactoring

Tim Ottinger explains code cruft in a metaphor for non-technical people to help the looming conflict between developers and the management.

Allan Kelly: Succeeding with OKRs in Agile Infographic

Allan Kelly shares Noel Warnell’s visualization of how to make OKRs achievable for your team.

🎓 🖥 💯 🇩🇪 Professional Scrum Product Owner Training w/ PSPO Certificate — Online: June 28-July 1, 2022

Discover Scrum’s four success principles in this guaranteed official Scrum.org Professional Scrum Product Owner training class, leading to and including the industry-recognized PSPO I certification. The class will be offered in German.

Enjoy the benefits of an immersive class of four sessions with like-minded agile peers in the morning hours from 09:00 – 13:00 o’clock CEST.

Learn more: 🖥 💯 🇩🇪 Professional Scrum Product Owner Training w/ PSPO Certificate — Online: June 28-July 1, 2022.

“Excellent class, revealing more hands-on practices and strategies to find solutions in the role of PSPO than I expected.”
(Link.)

👉 From time to time, we can offer last-minute seats for training classes at cost to individuals who do not have access to a corporate training budget. If you like to be notified about these opportunities, please register here.

🎯 Product

John Cutler: Scaled Feature Factories

John Cutler details a pattern of non-tech companies heavily investing in digitalization: Despite good intentions, they end up as big feature factories.

Holly Hester-Reilly and Janel Wellborn: 🎙 Teams Should Celebrate Learning Fast, Not Failing Fast

In this podcast, Janel Wellborn shares how iterating behavioral changes and applying experiments help build the right products.

Stephen Shapiro: 3. Asking for Ideas is a Bad Idea

Stephen Shapiro points at the often overlooked signal-to-noise ratio critical for innovation.

📖 Scrum Developer Anti-Patterns

After covering the anti-patterns of the Scrum Master, the Product Owner, and the stakeholders, this article addresses Scrum Developer anti-patterns, covering all Scrum Events and the Product Backlog artifact. Continue reading and learn more about what to look out for if you want to support your teammates who build the Increment.

Read more: Scrum Developer Anti-Patterns.

🛠 Concepts, Tools & Measuring

Paulo Caroli: Product Backlog Building Canvas

Paulo Caroli shares a simple process that allows everyone on a team to start writing user stories: the Product Backlog Building Canvas.

✂️ Cutting Room Floor

(via ProductLed): 📈 Product-Led Growth Benchmarks 2022

The folks at ProductLed asked 600-plus SaaS businesses about their paths to product-led growth and core metrics such as free to paid accounts conversion rates.

📅 Scrum Training & Event Schedule

You can secure your seat for Scrum training classes, workshops, and meetups directly by following the corresponding link in the table below:

Date Class and Language City Price
🖥 🇩🇪 January 28-31, 2025 Professional Scrum Product Owner Training (PSPO I; German; Live Virtual Class) Live Virtual Class €1,299 incl. 19% VAT
🖥 💯 🇬🇧 Feburary 4-6, 2025 GUARANTEED: Hands-on Agile 2025: From Concept-Based to Context-Based Agility (English) Live Virtual Conference FREE
🖥 🇬🇧 February 12-13, 2025 Professional Scrum Master Advanced Training (PSM II; English; Live Virtual Class) Live Virtual Class €1,299 incl. 19% VAT
🖥 💯 🇬🇧 February 27, 2025 GUARANTEED: Professional Scrum Facilitation Skills Class (PSFS; English; Live Virtual Class) Live Virtual Class €749 incl. 19% VAT
🖥 💯 🇬🇧 March 6-April3, 2025 GUARANTEED: Align, Discover, Deliver: The Product Backlog Management Cohort Class (English; Live Virtual Class) Live Virtual Cohort €499 incl. 19% VAT
🖥 🇩🇪 March 11-12, 2025 Professional Scrum Product Owner Training (PSPO I; German; Live Virtual Class) Live Virtual Class €1,299 incl. 19% VAT
🖥 🇬🇧 March 26-27, 2025 Professional Scrum Master Advanced Training (PSM II; English; Live Virtual Class) Live Virtual Class €1,299 incl. 19% VAT
🖥 🇩🇪 April 10, 2025 Professional Product Discovery and Validation Class (PPDV; German; Live Virtual Class) Live Virtual Class €749 incl. 19% VAT

See all upcoming classes here.

You can book your seat for the training directly by following the corresponding links to the ticket shop. If the procurement process of your organization requires a different purchasing process, please contact Berlin Product People GmbH directly.

📺 Join 3,900-plus Agile Peers on Youtube

Now available on the Age-of-Product Youtube channel to improve learning:

✋ Do Not Miss Out and Learn more about Pre-Mortems — Join the 11,000-plus Strong ‘Hands-on Agile’ Slack Community

I invite you to join the “Hands-on Agile” Slack Community and enjoy the benefits of a fast-growing, vibrant community of agile practitioners from around the world.

If you like to join all you have to do now is provide your credentials via this Google form, and I will sign you up. By the way, it’s free.

🗞️ Last Week’s Food for Agile Thought Edition

Read more: Food for Agile Thought 346: Pro Frameworks, Ensuring (Product) Excellence, Islands of Agility, 6 Common KPI Mistakes.

Categories: News
Stefan Wolpers: Stefan, based near Hamburg, Germany, has worked for 18-plus years as a Product Manager, Product Owner, Agile Coach, and Scrum Master. He is a Professional Scrum Trainer (PST) with Scrum.org and the author of Pearson’s “Scrum Anti-Patterns Guide.” He has developed B2C as well as B2B software, for startups as well as corporations, including a former Google subsidiary. Stefan curates the ‘Food for Agile Thought’ newsletter and organizes the Hands-on Agile Conference, a Barcamp for agile practitioners.
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