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Food for Agile Thought #302: Agile Lies, 15. State of Agile Survey, Marketing vs. Engineering, Product Operations: From Zero to One

TL; DR: Agile Lies, 15. State of Agile Survey — Food for Agile Thought #302

Welcome to the 302nd edition of the Food for Agile Thought newsletter, shared with 32,531 peers. This week, we lament the state of agile in the industry today, from its perception to agile lies to what people experience in the trenches. Also, we refer to a recent article by Jeff Patton that claims that the Agile Manifesto lacks a value statement, and we reflect on the benefits of creating situations for personal growth where failure will be safe.

We then summarize why the relationship between the marketing and engineering has been tense and filled with frustration for a long time. Moreover, we delve into how to set up ProductOps for the first time, and we provide a detailed guide on how to get going with the mystical minimum viable product.

Lastly, we download the latest version of the ‘State of Agile Survey,’ and we suggest planning and estimating a massive software project, requiring several teams, across several quarters of effort.

Did you miss the previous Food for Agile Thought’s issue #301?

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🎓 Join Stefan in one of his upcoming Professional Scrum training classes!

📅 Join us on August 10, 2021: Hands-on Agile #33: Adapt How You Lead for Agile Success—Johanna Rothman.

🏆 The Tip of the Week

Zach Bonaker: Truth, Lies, and Agile

Zach Bonaker laments the state of agile in the industry today, from its perception to what people experience in the trenches.

➿ Agile & Scrum

Ron Jeffries: Successful outcomes over efficient delivery?

Ron Jeffries refers to a recent article by Jeff Patton that claims that the Agile Manifesto lacks a value statement.

Jacob Kaplan-Moss: Make Failure A (Safe) Option

Jacob Kaplan-Moss reflects on the benefits of creating situations for personal growth where failure will be safe.

(via Digital.ai): 📖 State of Agile Survey

Digital.ai — formerly known as VersionOne – published the latest version of the ‘State of Agile Survey.’ It is available as a free download.

🎓 🖥 🇬🇧 Advanced Professional Scrum Master Online Training w/ PSM II Certificate — August 24-27, 2021

Discover Scrum’s four success principles in this guaranteed official Scrum.org Advanced Scrum Master training class including the industry-recognized PSM II certification. The PSM II training class is designed as a live virtual class of four sessions from 9 am to 1 pm CEST and will be offered in English.

Learn more: 🖥 💯 🇬🇧 Advanced Professional Scrum Master Online Training w/ PSM II Certificate — August 24-27, 2021.

Customer voices: “Fantastic course with Stefan – I specifically chose to join the class that he was facilitating as I was familiar with him from the Age of Product and have enjoyed and learned from lots of his articles. He didn’t disappoint. Hugely knowledgeable and the delivery of the various elements of learning via Mural & Liberating Structures was inspiring and shall be plagiarised! A thoroughly enjoyable and thought-provoking learning experience for which I must thank him and the other attendees.” (Link.)

👉 From time to time, we can offer last-minute seats for training classes at cost to individuals who do not have access to a corporate training budget. If you like to be notified about these opportunities, please register here.

🎯 Product

Eric Dodds (via RudderStack): Why It’s Hard for Engineering to Support Marketing

Eric Dodds summarizes why the relationship between the two parties has been tense and filled with frustration for a long time.

Joshua McLaughlin (via Fullscript): Product Operations: From Zero to One

Joshua McLaughlin delves into how to set up ProductOps for the first time.

Paulo Caroli: MVP: how to build the Minimum Viable Product

Paulo Caroli provides a detailed guide on how to get going with the mystical minimum viable product.

📯 When the Management Ignores Self-Management — Making Your Scrum Work #16

One of Scrum’s first principles is self-management. It is based on the idea that the people closest to a problem are best suited to find a solution.

Therefore, the task of the management is not to tell people what to do when and how. Instead, its job is to provide the guardrails, the constraints within which a Scrum team identifies the best possible solution. Join me and explore the consequences of management ignoring self-management and what you can do about it.

Learn more: When the Management Ignores Self-Management — Making Your Scrum Work #16.

🛠 Tools & Measuring

Tom Russell: Planning & estimating large-scale software projects

Tom Russell suggests planning and estimating a massive software project, requiring several teams, across several quarters of effort.

Allan Kelly (via Agile Uprising): 🎙 Succeeding with OKRs in Agile

In this pod, Allan Kelly explains how to work with OKRs in an agile environment.

📅 Scrum Training Classes, Workshops, and Events

Date Class and Language City Price
🖥 💯 🇩🇪 April 20-21, 2022 GUARANTEED: Professional Scrum Product Owner Training (PSPO I; German; Live Virtual Class) Live Virtual Class €1.189 incl. 19% VAT
🖥 💯 🇩🇪 April 25-26, 2022 GUARANTEED: Professional Agile Leadership Essentials Training (PAL I; German; Live Virtual Class) Live Virtual Class €1.189 incl. 19% VAT
🖥 💯 🇬🇧 May 9-10, 2022 Professional Scrum Product Owner Training (PSPO I; English; Live Virtual Class) Live Virtual Class €1.189 incl. 19% VAT
🖥 💯 🇩🇪 May 17-20, 2022 Advanced Professional Scrum Product Owner Training (PSPO-A; German; Live Virtual Class) Live Virtual Class €1.399 incl. 19% VAT
🖥 💯 🇬🇧 May 30, 2022 GUARANTEED: Hands-on Agile 42: The Skinny on Lean Roadmapping and OKRs with Janna Bastow (English; Live Virtual Meetup) Live Virtual Meetup FREE
🖥 🇬🇧 May 31-June 1, 2022 Advanced Professional Scrum Master Online Training (PSM II; English; Live Virtual Class) Live Virtual Class €1.189 incl. 19% VAT
🖥 🇩🇪 June 7-10, 2022 Professional Scrum Master Training (PSM I; German; Live Virtual Class) Live Virtual Class €1.189 incl. 19% VAT
🖥 🇬🇧 June 20-23, 2022 Professional Scrum Master Training (PSM I; English; Live Virtual Class) Live Virtual Class €1.189 incl. 19% VAT
🖥 🇩🇪 June 28-July 1, 2022 Professional Scrum Product Owner Training (PSPO I; German; Live Virtual Class) Live Virtual Class €1.189 incl. 19% VAT

See all upcoming classes here.

You can book your seat for the training directly by following the corresponding links to the ticket shop. If the procurement process of your organization requires a different purchasing process, please contact Berlin Product People GmbH directly.

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I invite you to join the “Hands-on Agile” Slack Community and enjoy the benefits of a fast-growing, vibrant community of agile practitioners from around the world.

If you like to join all you have to do now is provide your credentials via this Google form, and I will sign you up. By the way, it’s free.

🗞️ Last Week’s Food for Agile Thought Edition

Read more: Food for Agile Thought #301: Knowledge Work & Cottage Industry, Tackling the Product Manager Career, Pre-Mortems to Avoid Disasters, Proof: Design Thinking Works.

Categories: News
Stefan Wolpers: Stefan, based near Hamburg, Germany, has worked for 18-plus years as a Product Manager, Product Owner, Agile Coach, and Scrum Master. He is a Professional Scrum Trainer (PST) with Scrum.org and the author of Pearson’s “Scrum Anti-Patterns Guide.” He has developed B2C as well as B2B software, for startups as well as corporations, including a former Google subsidiary. Stefan curates the ‘Food for Agile Thought’ newsletter and organizes the Hands-on Agile Conference, a Barcamp for agile practitioners.
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